Tip: Free Krogers Brand Coffee. Gil Phipps, Kroger's vice president of corporate brands, said house brands can provide customer savings, but the company also uses its consumer research to develop new products that a traditional vendor may not even offer.
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  • 2 house brand worth $2 billion a year. Plaintiff Amy Lorentzen says she purchased a 29-ounce package of Kroger Medium Roast Supreme Blend Ground Coffee at Ralph’s in Manhattan Beach, Calif., and relied on the label’s claim that the package would produce 225 servings of coffee. Consumers deserve to know how their decaf is made and if they are getting chemicals in their coffee. "I've been dabbling in organics for almost a year. For instance, the suit says, a canister of Kroger coffee may prominently state on its front label that it “makes about 185 cups,” or 185 servings. Can you keep Kroger coffee codes and send them in to get a free can of Kroger coffee? This summer, Lidl opened 20 new stores in Virginia and the Carolinas, featuring its own house brand, "Preferred Selection," that Kroger said was too close to their carefully cultivated premium brand. The proposed Class in the Kroger coffee class action lawsuit includes anyone in California who purchased one or more Kroger ground coffee products since July 28, 2016, and “is so numerous that joinder of all members would be impracticable,” the complaint says. 0. Thanks ! I started with produce. The complaint alleges that Kroger represents on the front panels of the products that they make a certain number of cups of coffee… We use cookies on our website to improve functionality and performance, to enhance the user experience, and to provide tailored content for website visitors. Kroger's store-branded items are big business and help it compete against Walmart, Amazon and others. I drink this coffee at work in the mornings, sometimes durning our office meetings. , Case 2:20-cv-06754, in U.S. District Court for the Central District of California. Each Kroger coffee product represents on its package that it contains enough coffee to make up to a certain number of servings, and a reasonable consumer would rely on that information to be accurate when making the decision to purchase, the complaint claims. is_redirect && ! Add me please. Please add me to this class action against KROGER GROUND COFFEE case 2:20-cv-06754. For information on deleting the cookies, please consult your browser’s help function. "It makes me feel like I did something.". In May, Kroger began testing a new brand of prepared meal kit, Prep+Pared, in Cincinnati-area stores that feed two and retail for up to $18. 1-866-901-2739. WHAT CAN YOU CLAIM Kroger's house brand business has evolved way beyond a bargain can of corn or generic jar of jelly in a plain wrapper. I have been buying this coffee for years! "When selling the same product as someone else, it's all about price," Phipps said. Over two days, I prepared an 8-ounce mug of coffee from of. 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Going through it really quick store-branded items are big business and help it compete against Walmart Amazon...